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Marketing

This section is especially dedicated to marketers. Here we regularly publish latest marketing tips, advice, trends, and insights of small business. Browse this section to get tips on small business branding, social media marketing, email marketing and much more.

Building A Startup Brand Kit From Scratch

Building A Startup Brand Kit From Scratch – Tips, Tricks & Best Practices

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A company branding entails more than just the design and colors. It involves creating a memorable and distinctive brand identity. It should be something that customers can recognize and identify with...
A Guide to Business NFT Marketing Strategies

A Guide To Business NFT Marketing Strategies

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Non-fungible tokens (NFTs) are a new and exciting technology that is rapidly gaining popularity in the business world. NFTs are digital assets that are stored on the blockchain and can be used...
Ways To Retain Customers As A Small Business

7 Ways To Retain Customers As A Small Business

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The cost of acquiring new customers is high. But, there are many ways to retain customers and avoid this cost altogether. Studies show that it might cost anywhere from five to...

Metrics That Matter: How To Measure The Value of Your Guest Blogging Campaigns

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Guest posting has become one of the most widely used marketing tactics. As the catalyst for new B2B partnerships and a driver of referral traffic, guest posting plays a key role...
Customer First Putting Your Customers At the Heart of Your Business

Customer First: Putting Your Customers At the Heart of Your Business

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Putting customers first is crucial for the success of any business. By prioritizing the needs and wants of customers, businesses can establish a loyal customer base that generates repeat business and...
Effective Ways To Market Your Small Business

6 Effective Ways To Market Your Small Business

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Technology has made it increasingly easier to market small businesses. However, this also means there’s a lot more competition when it comes to it. According to a heel spur pain consultant, it...
7 Steps For Marketing Your Import Export Business

7 Steps For Marketing Your Import Export Business

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Whenever you are starting an import-export business, marketing strategy and business setup are two very essential elements that you must focus on. Import-export business is similar to different businesses, but during...
How To Increase Customer Retention & Increase Profit

How To Increase Customer Retention & Increase Profit

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It takes a lot of time to gain loyalty of your customer, but to lose it, less time is necessary. Success of a business depends on the ability of a company...
Guest Posting in the Age of AI

Guest Posting in the Age of AI: How AI Can Optimize Your Content For...

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Google processes over 3.5 billion searches per day. However, search engagement measures the small percentage of people who interact with a search result by visiting a brand’s website, whether it be...
Data-Driven Tips for Improving Pay-Per-Click (PPC) Campaigns

10 Data-Driven Tips For Improving Pay-Per-Click (PPC) Campaigns

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Pay-per-click (PPC) campaigns can be powerful tools for driving traffic and boosting conversions. But navigating the ever-changing world of online advertising can be tricky. That's where data comes in. By leveraging...

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A Small Business Owner’s Guide To Signage Printing Equipment

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Walking down a busy street, you're enveloped by a cacophony of visuals, each battling for your attention. What sets one business apart from the...