Did You Know These Striking Facts About Blogging?

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If you are running your own blog and also take advantage of using the best guest posting service to grow your audience it is essential that you keep your finger on the pulse when it comes to what’s trending in the blogging world.

Here are some fascinating facts and figures that are well worth knowing if you are blogging.

3 Striking Facts About Blogging

Striking Facts About Blogging

1. A Look At Some of the Big Numbers

Let’s start by taking a look at some of the startling audience numbers and key statistics that demonstrate how influential blogging is in the online world.

The current estimate is that more than 20 billion pages are viewed every month by well over 400 million people, and numbers are constantly growing.

The current number of new posts being published each month by WordPress users is in the region of 70 million. That is a good reason why almost 80 million blog comments are generated each month.

If you are wondering how powerful blogging is you only have to look at the fact that websites with a blog are likely to have four times more indexed pages. Crucially, if you have a blog, you can expect to get over 95% more links to your website.

Over 75% of internet users regularly read blogs and it is a communication channel that is shown to be almost three times as effective as email in holding the attention of viewers.

2. A great SEO Tactic

These key numbers strongly demonstrate is a great way to generate more site traffic and it is also a way to boost your conversion rate when it comes to turning readers into customers.

Using blogging as an SEO tactic constantly delivers excellent results. Industry estimates show that leads generated in this way achieve an almost 15% closing rate. Compare this to the closing rate of just over 1.5% for direct mail or print advertising methods and you quickly see how effective it is to use blogging and guest posting services.

Online marketers almost unanimously agree that content creation is their most effective SEO tactic.

3. A Big Influence on Social Media Platforms

Social media blogging statistics add further fuel to the idea that blogging is a highly effective method for generating leads and growing site traffic numbers.

Well over 60% of marketers routinely use blogs as part of their social media content. Amazingly, almost the same number of social media users will happily share an article without reading it through. This shows how there is a highly-prized element of trust amongst a blogger’s readership.

The Bottom Line

It is obvious that you want to focus your marketing attention on areas that are going to achieve the best ROI. Blogging statistics demonstrate how worthwhile it is to spend time and attention on getting your blog promoted.

It is estimated that marketers who regard blogging as a top priority enjoy an ROI that is well into double figures.

These numbers confirm that if you can create fresh and engaging content you will enjoy positive returns from blogging. What other marketing tactic can deliver those sorts of returns?

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Author: Sophia Williams

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