Marketing

This section is especially dedicated to marketers. Here we regularly publish latest marketing tips, advice, trends, and insights of small business. Browse this section to get tips on small business branding, social media marketing, email marketing and much more.

Ways To Retain Customers As A Small Business

7 Ways To Retain Customers As A Small Business

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The cost of acquiring new customers is high. But, there are many ways to retain customers and avoid this cost altogether. Studies show that it might cost anywhere from five to...
Google Display Ads Best Practices

Google Display Ads Best Practices – Complete Guidelines [2023]

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Advertisements should be creative and informative. And try to create unique advertisements. The primary purpose of the ads is to attract people and influence them to take the next steps. Well, today,...
Event ideas to attract guests to your restaurant

19 Event Ideas To Attract Guests To Your Restaurant

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Events are a popular form of restaurant marketing if they can be executed correctly. It can inspire repeat visits from past guests and attract new customers. If you are in search of...
Reasons Why Neon Signs Would Make A Profitable Business

8 Reasons Why Neon Signs Would Make A Profitable Business

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At one point, it seemed like neon signs were a thing of the past. They were relics from a bygone period that were frequently only depicted in the 1950s or 1960s-era...
Understanding The Advantages & Disadvantages of Buy Now Pay Later

Understanding The Advantages & Disadvantages of Buy Now Pay Later

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Buy now, pay later (BNPL) schemes offer customers the opportunity to purchase items or services and spread the purchase's cost over time. There are many advantages and disadvantages when deciding whether...
Different Types of Customer Acquisition

6 Different Types of Customer Acquisition

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It's no secret that every business needs customers to be successful. However, there are many different ways to acquire them depending on the business type and industry. With many options available, any...
Benefits of OTT Technology

10 Benefits of Using OTT Marketing

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The advancement in technology can be seen in every industry. From education to hospitality and finance to entertainment, technology has made its way in every sector across the globe. While earlier connected...
Amazon Marketing

Amazon Marketing: 7 Major Keys To Building The Perfect Strategy

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When selling on Amazon, it's important to have a strong marketing strategy. If you don't have a plan, or if your plan isn't effective, you won't be able to compete with...
Build A Next-Level Business With Our Exceptional Brand Positioning Study Findings

Build A Next-Level Business With Our Exceptional Brand Positioning Study Findings

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Do you often wonder why customers are so attracted to some brands but not others? You’re not alone. In fact, this is one of the great mysteries of the business world. But...
How Can Video Marketing Be Used To Boost Client Engagement

How Can Video Marketing Be Used To Boost Client Engagement?

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My friend started a business of graco spray gun and was worried about customer engagement. According to him, it was going great at the start, but eventually, everything went wrong. At the...

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How To Finding the Right Workspace For Your Miami Startup

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Finding the right workspace for your Miami startup requires navigating a maze of possibilities in a bustling cityscape! It's a quest to uncover the...