How to Market Your Small Business Like a Large Company On a Low Budget
As you are well aware, there are many challenges of growing a business—but marketing it has got to be one of the most intimidating things you will do.
It’s a mixture of...
A Guide To Increasing The Brand Visibility
Running a successful business doesn't solely mean offering excellent products or services. In order to make it on the competitive market, one's got to first become visible to potential customers.
Building a...
How to Intelligently Segment Your Event Email Marketing Data
Nowadays, there’s an aggressive competition for attention in people’s inboxes. Marketers have to be smart, strategic and wise in sending out campaigns using their email marketing automation software.
There are a number...
Top 5 Customer Communication Channels
Customers are the lifeline of every single business and it makes perfect sense that treating them well has to be a top priority.
Every business decision, every product release, and every marketing...
Marketing In Action: 4 Powerful Strategies to Bring Your Business Into the Spotlight
As consumers, we are constantly bombarded with messages about products and services, all of which are branded as “the best”.
According to Forbes, the average American consumer sees between 4,000 and 10,000...
Why is it Important to Know Your Target Audience?
In all marketing campaigns you have limited time and resources so you want to spend both as wisely and efficiently as you can. And the best way of doing so is...
How Small Business Conversion Is Impacted By Product Expertise
Everyone knows that knowledge makes a person profoundly powerful. That’s why every business owner should know as much as possible about the products and services they sell.
If you own a business,...
The Marketing Conundrum For Startups & Small Businesses
“To spend or not to spend that is the question in mind”. When it comes to allocating the marketing budget, we the entrepreneurs are no less than Hamlet. (For the sake...
How to Create an Effective Data-Driven Marketing Strategy
You’ve probably heard this countless times before: we live in an ever-changing world. Thanks to technological progress, the world of business has entered a state of permanent flux. Countless new startups...
7 Significant Content Marketing Tips For 2021
In the online marketing globe, web content has special relevance. Every day, hundreds of web sites generate new web content that brings in web traffic, dedicated fans, possible leads, and also...
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5 Reasons Why You Should Do a Tax Return
Filling out your tax returns can be a stressful process. Everyone who has ever done it will tell you that. So, most people try...
