Marketing

This section is especially dedicated to marketers. Here we regularly publish latest marketing tips, advice, trends, and insights of small business. Browse this section to get tips on small business branding, social media marketing, email marketing and much more.

Marketing Methods for small business owners

5 Easy Marketing Methods Every Small Business Owner Needs in 2020

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Starting a business is an interesting but challenging stage in the flotation of a company. It is necessary to balance between the constant customer engagement for growth and the quality of...
digital marketing strategies action plan

11 Digital Marketing Strategies To Add in Your Action Plan

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Digital marketing strategies are the basis and the building blocks of any business that is being done on the digital platform. In fact, there are certainly so many strategies that you...
Building Brand Loyalty Among Customers

6 Highly Effective Tips to Augment Your Brand Loyalty

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Want to keep your customers engaged for long? A long-term customer engagement is an effective way towards increasing customer loyalty. It is important to keep customers close to your brand and...
How To Strengthen Your Brand with Public Speaking Skills

How To Strengthen Your Brand with Public Speaking Skills?

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In this digital and competitive era, when global organizations are pulling out all the stops to convince the customers to buy their products/services, people are looking forward to genuine associations with...
Successful Email Marketing Campaigns

5 Essential Tips For Successful Email Marketing Campaigns

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If email marketing isn’t a top priority for your business, it should be. Email offers one of the best ways to generate sales. It helps keep your audience up to date...
small business conversion

How Small Business Conversion Is Impacted By Product Expertise

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Everyone knows that knowledge makes a person profoundly powerful. That’s why every business owner should know as much as possible about the products and services they sell. If you own a business,...
The Pros and Cons of Virtual vs. In-Person Corporate Events

The Pros and Cons of Virtual vs. In-Person Corporate Events

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These days, if you want to have a digital work meeting, you can do that easier than ever before. You just send out an invitation with a Zoom link attached, and...
Understanding The Advantages & Disadvantages of Buy Now Pay Later

Understanding The Advantages & Disadvantages of Buy Now Pay Later

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Buy now, pay later (BNPL) schemes offer customers the opportunity to purchase items or services and spread the purchase's cost over time. There are many advantages and disadvantages when deciding whether...
Small Business Marketing Strategies for Branding and Sales

Realistic Small Business Marketing: 5 Strategies for Branding and Sales

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There are countless marketing strategies one can explore as a small business owner. With that said, it's unrealistic to explore all possibilities due to budgets, time, and resources. In fact, spreading...
The Best LED Signs to Use for Advertising Your Business

The Best LED Signs to Use for Advertising Your Business

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Digital signages have become an effective way to attract the attention of potential customers to your business. These signs can also help you communicate with your customers. If your business is starting...

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Unique Neighborhoods in NYC Ideal for Small Business Ventures

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New York City, a vibrant melting pot of culture and opportunity, is a haven for entrepreneurs seeking to establish small businesses. With diverse neighborhoods in...